Bright Walls
It’s almost like all this is a bit too cool for Jackson.
International mural artists? Tons of people downtown? Beauty where once there was empty brick?
It all happened, thanks to the Bright Walls mural festival, this past week. But really, it started months ago with one of the best marketing campaigns I’ve ever seen. You couldn’t go anywhere in town without seeing that sunrise-and-brick logo. The campaign worked, too, because people – both Jackson natives and out-of-towners – showed up in droves, slowing down traffic in an otherwise sleepy downtown.
Maybe it’s obvious, but here, right in front of all of us, was the power of art on display. It was a spectacle, sure, but it was also a reason to celebrate.
A reason to believe.
