It was stuck at 33% for weeks, then it creeped up to a high of 48%, and never got over that half-way hump.
I knew, going into it, that it was a long shot. My first rumblings of failure came when I had to explain to people, again and again, that they weren’t making a donation. No money was being exchanged up front. It was a pledge. People didn’t get Kickstarter.
The second rumbling came when a lot of the people I thought would support the project didn’t. After being stuck at 33% for so long, I knew my chances of reaching a fully-funded Kickstarter campaign were slim.
The truth is, my heart wasn’t totally into the idea of the Kickstarter. It was more of an experiment, to see if I could do it; to see if something like this could be possible in my small Midwestern city. Jackson wasn’t ready for Kickstarter. Plus the idea of constantly sending out updates and pleas for pledges is not me – I’m the anti marketing guy. It’s hard enough to get people to support your project, but to ask them to make pledges to support your project? Blah.
But it’s all okay. I’m fine, and I let Sunday’s project deadline go by with a whimper.
A lot of things are slowing down for me. Call it a phase, but I’m barely getting this musicians project started. I’m barely blogging. I’m barely making photos. It’s one of those seasons in life right now.
I knew it would be an uphill battle, and a constant stream of “make a pledge” messages and outreach. It’s not my style, but it needs to happen for the project to be successful.
Logistically, I have portrait sessions lined up next week that I’m pretty excited about. Things are moving along slowly, but they’re moving along. The studio is getting used. That’s the important part.
Next week I’m on vacation (spending time with my wife, above, and the kiddos during the holiday break), so not much happening around here. But please consider backing the project on Kickstarter and help me get over that 50% goal hump.
A week ago, I kicked off the project at my studio open house. But this project has been in the works for almost a year now. I’ve thought and thought about it for so long, and now it’s a real thing in the world that I’m working on.
It involves capturing local Jackson, Michigan musicians on black and white medium format film through the summer. I’ll capture our conversations, make portraits, and share the creative love in my hometown.
Why Kickstarter? There are film costs, and the studio space to rent, and photographic prints to produce. It’s also a way to preorder prints or the book when it’s released this holiday season. Really, it’s a way to support creative endeavors like these community portrait projects.